Saturday, August 1, 2009

Bike sharing at national Senior Games in Stanford/Palo Alto

Freewheelin Rolls Into Palo Alto For National Senior Games! Humana Bringing Innovative Bicycle-Sharing Program To Premiere U.S. Event For Senior Athletes.

LOUISVILLE, Ky. - July 30, 2009 - As thousands of senior athletes begin arriving in Palo Alto, Calif. for the Saturday, Aug. 1 start of the National Senior Games presented by Humana, the health-benefits company is pleased to offer the athletes and their families and friends a cool way to tour the Stanford University campus, home of this year's biennial competition. Humana's Freewheelin bicycle-sharing team is at it again, teaming up with the city of Palo Alto to bring 120 bikes and two bike stations to the games free of charge for anyone age 18 and up, throughout the two weeks of the Games.

Humana is providing 75 bicycles, with the City of Palo Alto providing 45 bikes, for the total of 120.

How Freewheelin Works

Bicycles will be available from 8:30 a.m. to 6:00 p.m. Aug. 1-15. Riders must present a credit card and a photo ID to check out a bike; no charges will be placed on the card, provided bikes are returned by 6:00 p.m. Bikes may be returned to either of two Freewheelin stations set up on the Stanford University campus. Humana will also allow all riders to borrow helmets and bike locks free of charge.

. Station 1: Nelson Mall - next to the Avery Aquatic Center
. Station 2: Ford Plaza - outside of the Arrillaga Center for Sports and Recreation

A celebratory "Community Ride" is scheduled for 10:30 a.m., Monday, August 3. The ride will begin and end at the Nelson Mall bicycle station. Anyone in the community is welcome to participate in this ride, on their own bikes, or on a Freewheelin bike.

Freewheelin's Road to Success

In 2008, Humana and the bicycle-advocacy group Bikes Belong took 1,000 bicycles to each of the national political conventions. Over eight days, riders in Denver and Minneapolis-St. Paul took more than 7,500 rides, pedaled nearly 42,000 miles, burned 1.3 million calories and reduced their carbon footprint by 14.6 metric tons. It was such a success that Humana decided to keep the Freewheelin program rolling . later taking it to other events, and now bringing it to the National Senior Games.

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